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Oleg Campbell
Oleg Campbell
CEO and founder
1 year ago

Twittable Cold Emails

“Whether UR young or old, the point is that the optimal length of an email message is five sentences. All you should do is explain who you are, what you want, why you should get it, and when you need it by”.
— Guy Kawasaki

When it goes about short cold email example, rarely can it be related to being “twittable cold emails”. Of course, there is no sense in writing small cold email that takes up to 140 characters including saying hello and goodbye. But, if we take the “twittability” feature for being as brief and sensible as possible, we would find a whole bunch of great templates that would only mean you respect your prospect’s time and value their attention enough to not overload them with unnecessary information and page-long introduction.

In this article I will share some best best short cold email template samples I personally use or have used and noticed some significant results as for open and response rate as well as for converting leads to actual customers.

Keeping it short has always been one of the main one of the sales and marketing commandments starting with Claude Hopkins and ending with Guy Kawasaki. It saves lots of time for both sender and receiver and still carries the main points that should be said in order to get an answer. Make it as brief as this template and you will be surprised what results it can bring.

I know what some of you are going to say now: “There is no shorter way to say what I’m going to say”. Well, there is. And you should face it if you want to increase your sales and establish better relationship with your leads, customers and partners.

Here is example of another cold email template that works really well for us:

Or this way:


This type of templates is one of the most strongly recommended about sales and recruiting professionals.

Ok, these were initial email templates to share. However, I’ve got several more when it comes to a follow up. Being in charge of a startup that automates follow up process, I don’t have another choice except for knowing everything about the most efficient and reply-provoking follow up canvas ever.

In this article I’m going to expose only some of them that I consider to be extremely helpful when dealing with cold prospects. Here is one of them:

Or this piece of twittable cold emails

And another one:

And one more:

And the last one:

or this one that actually suggest you pay for your prospect’s time the value of a cup of coffee, but your investments will payoff with the very few customers acquired in regards to the demo:

As you can see, all these templates are super short but are able to express your key questions or call-to-action within one small email whether it’s a pitch or a follow up. Try this and let me know if the results were as fascinating!

  • Rose Sevilla

    I agree, keep it short and sweet or otherwise, TL;DR. For cold emails, I personally use + yesware. Seriously, it works wonders.

    • Devanand H

      try doing it with klenty! you can prospect from linkedin, find their mail ids, set up a cadence and lots more. signup at

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