Getting Started With Account-Based Sales – a Practical Guide

Let’s face the truth: The “spray and pray” approach no longer works in sales. Today, the ability to reach the right audience at the right time with the right message is crucial to close high-ticket opportunities.

This guide will help you build an effective account-based sales strategy to get sustainable pipeline growth, and as a result, more won deals.

 

Understanding account-based sales

Learn the basics of the account-based sales approach and answer a few simple questions to identify if it’s the right choice for you.

Guide to create your own ABS strategy

From creating your ICP to measuring your campaign performance, make sure you get every aspect of your account-based strategy right.

5 templates for account-based outreach

Get ready to implement the action plan and kickstart your account-based sales efforts with proven email templates.

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