New Leads => New People
Use this zap instead of entering every lead’s details manually to Reply People page from your Base CRM profile.
Once setup, this Reply<>Base integration will transfer every lead created in Base into Reply prospect list item using the information from CRM. In case a duplicate record occurs, it will be simply updated in Reply preventing you from sending the same campaign to one person twice.
How it Works
1. New lead appears in your Base CRM account
2. Zapier automatically updates or creates a person on Reply