Sales Glossary > Template


Template is a document that can be modified or used as the basis for creating other documents.

They’re commonly used in emails and other messaging, where each email is largely the same but key details are modified so that they’re more relevant and are personalized to the intended recipient.

This can be achieved with the help of variables.

Using templates helps sales teams be more efficient and effective, as they don’t have to start from scratch every time they have to write something.

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30 Email Outreach Templates to Grow Your Business