Don’t Let Warm Leads Go Cold This Summer (The Way to Re-Engage Fast)

Svitlana Shuliak 04 Jun 2025

You’ve been there.
The lead opens your email. Replies. You start chatting. Maybe you even exchange a few promising messages.
A meeting’s almost on the calendar — and then… silence.

No “not interested,” no “let’s reschedule.” Just gone.
Ghosted at the finish line.

Welcome to the heartbreak zone of outbound.
But it doesn’t have to end there.

At Reply, we believe warm leads shouldn’t go cold just because it’s summer. That’s why we’ve launched four simple but powerful updates to help you bring those leads back to life — automatically, quickly, and at scale.

Here’s what you’ll be able to do starting today:

#1. Re-engage contacts who ghosted you → without lifting a finger.

Leads stopped replying? Set up smart re-engagement triggers. Jason will nudge them with a tailored message when the time’s right. You’ll stay top of mind without chasing anyone down.

#2. Save LinkedIn leads — without revealing emails or wasting credits.

Doing LinkedIn outreach? Now you can save contacts without revealing their email or phone number.

Skip the extra step — just grab the LinkedIn URL and key info. No wasted credits, no unnecessary data.

#3. Personalize email templates once → reuse them as many times as you want.

AI variables are now available right in the template editor — not just in email steps.

Create personalized templates up front and use them across sequences without rewriting each time. Scale your outreach with a human touch, faster.

#4. Reply from Gmail → with AI drafts ready to go.

Thanks to our Chrome extension, Jason AI now shows smart reply drafts right inside your Gmail inbox.

No more switching tabs, or writing replies from scratch.

Just open Gmail, review the draft, hit send. Done.

These updates are designed to do one thing = keep your conversations moving (especially when summer slows everything else down).

In the next sections, we’ll break down each feature, show you exactly how to use it, and give you practical tips to make the most of them.

Let’s dive in and heat up your outbound before your leads cool off.

Re-engage without the chase

A typical campaign might get an 8% reply rate — that’s over 250 contacts showing interest. But what happens when someone starts the conversation… and then disappears?

You replied, answered their question, maybe even shared a time to meet. But now they’ve gone dark — right from the inbox.

Instead of letting those warm leads go cold, Jason AI jumps back in.

After a few days of silence, Jason re-engages the contact with a fully personalized, human-sounding message — crafted from the full conversation history, your re-engagement instructions, and preferred tone.

And no, it’s not just a copy-paste nudge. Jason writes context-aware messages like:

“Hey {{FirstName}}, just looping back in case {{PainPoint}} is still a priority — happy to pick this back up next week if the timing works.”

Even if just 10% of your non-repliers answer, that’s 25 extra leads per rep, every month.

Here’s how to make it happen (and you only need to set it up once, and Jason handles the rest):

Open your Knowledge Base → this is where Jason learns how to sound like you.
Head to the Re-engagement tab
Name your flow → something simple like “Post-ghosting follow-up.”
Set your trigger → for example: “2 days after no reply.”
Add clear instructions → tell Jason what to say, what not to say, and how you want to come across.
Include examples → sample messages help Jason match your tone.
Pick your tone → Friendly? Confident? Curious? You choose.
Attach links or docs → give Jason the resources to share when the time’s right.

Want to increase your chances? A single message is good. A thoughtful sequence is better.

Here’s a simple pattern:

Ping #1 (2 days after silence) → a soft check-in, empathetic and helpful.
Ping #2 (5–7 days later) → share a fresh insight or resource to reignite interest.
Ping #3 (10–14 days later) → Be direct. Ask if they still want to talk or if you should pause outreach.

As a pro tip = add each message directly into your Knowledge Base flow with its own delay. Jason will time everything out for you.

You can also choose how messages are delivered:

Auto-send. Let Jason handle it end to end.
Save as draft. Review before sending. Especially perfect if you like having the final word.

Jason AI gives you the power to follow up at scale, without sounding robotic or repetitive. It keeps your warm leads from going cold, without you having to chase them manually.

Want to see Jason in action?

Book a demo

Need leads for LinkedIn outreach? Save them in one click — no credits required.

Sometimes, you don’t need an email to make a connection.

If your goal is to build relationships on LinkedIn (without draining your credits or collecting extra data), there’s a faster, simpler way.

Reply’s Chrome extension, Findy, remains your best bet for finding verified emails and phone numbers — when you need them.
But if your focus is LinkedIn outreach, now there’s a simpler, credit-free way.

You can save LinkedIn leads directly to your Reply list without revealing their contact details.
Just clean, public info like:
• Name
• Job title
• Company
• LinkedIn profile

It’s everything you need to start conversations on LinkedIn — fast, easy, and free.

Here are a few smart ways to use this new feature. Let’s dive in:

1. Start with LinkedIn filters

Use LinkedIn’s built-in filters to narrow down people who match your Ideal Customer Profile (ICP):

Choose filters like job title, industry, location, or company size.
Review the results, and skip anyone who clearly isn’t a fit.
Use Findy to save multiple profiles at once directly into Reply.

You’ll get a focused list of potential leads — no email-finding required.

2. Target people engaging with the right content

Here’s a great trick: Search for posts related to your product, pain point, or industry. Then look at who’s commenting, liking, or sharing.

These folks are already active and interested, which makes them warm leads.

Open the list of people engaging with the post
Use Findy to save them
Add a short note to track what they engaged with

This approach helps you catch leads while they’re thinking about your space, not weeks later.

3. Save individual profiles on the go

Found someone interesting? Maybe a referral, a connection from a comment thread, or a second-degree connection in your niche?

Just open their profile and hit “Save to Reply” with Findy.

That’s it. No need to hunt for email addresses or leave LinkedIn.

By combining all three methods, you’ll build a lead list that’s not only targeted but also timely. These aren’t cold names pulled from a database. They’re real people already engaging in your space.

No wasted credits.

No over-collection.

Just relevant leads ready for outreach.

Use Findy to build smarter LinkedIn lists = for free.

Install the extension

One template = countless personal touches

Before, AI Variables were only available inside individual email steps. You could personalize single emails, but couldn’t build reusable templates with dynamic AI-driven content.

Now that’s changed: you can add AI Variables directly inside your email templates.

What does that mean?

Create one smart, personalized template upfront — no more rewriting the same email a hundred times.
Use that template across sequences, and AI will generate unique, relevant content for each contact automatically.
Keep your outreach consistent, natural, and human-sounding at scale.

Adding personalized AI content is simple. Here’s how to do it step by step:

Open your email template → Start with your usual message: intro, value, CTA, the basics.
Click where you want dynamic content → Place your cursor in the exact spot where you want something personalized.
Use the AI Variable button → This opens the AI writing widget. Write a quick prompt that tells the AI what to generate. For example: “Write a short sentence about why this product might help based on {{JobTitle}} and {{Company}}”
Use the built-in prompt library (optional) → Not sure what to write? Pick a proven prompt from the library.
Let Jason AI fill in the blanks → It’ll generate custom sentences for each contact, automatically formatting the message and filling in any missing details.
Preview before sending → You stay in control. Check how each version looks before it goes out.

What you’ll get

One reusable template (no manual edits!)
Thousands of unique, relevant messages
Outreach that sounds natural, not automated
Better reply rates and inbox placement
More time for strategy = less time editing

You’ll go from spending hours tweaking emails to sending polished, personalized campaigns in minutes.

Ready to level up your outreach?

Create a personalized email template using {{AI Variables}}, and see how simple smart personalization can be.

Create a personalized email template

Smart replies, right where you work

Switching between tabs to reply to leads is a time-waster.

You’ve got Gmail open, then Reply, then back to Gmail. It breaks your flow and eats into your day.

Now, there’s a better way to reply to leads, without leaving Gmail.

With the Findy, you can review and send AI-generated reply drafts — right inside your Gmail inbox.

That means no more bouncing between tools. Just open Gmail, check your inbox, and you’ll find smart, ready-to-send replies from Jason AI waiting for your review.

Here’s how it works: Jason uses your Knowledge Base (the same one linked to your outbound sequence) to write reply drafts that make sense in context.

He pulls from:

Previous messages in the thread
Your product info
Reply instructions you’ve set
Tone and style preferences
Even sample responses you’ve saved

Then he writes a personalized reply for each incoming message. It’s fast, on-brand, and ready when you are. And…you’re in control. Choose how you want to review replies:

Reply inbox only
Gmail + Reply inboxes (perfect if Gmail is your main workspace)

Once drafts appear, you can:

Review the message
Make quick edits if needed
Hit send, all from your Gmail tab

So, if you’re replying to even 15–20 leads a day, this can save you 1–2 hours daily. That’s time you can spend on higher-value work like closing deals, refining your strategy, or finding your next big opportunity.

Respond faster — right where you work. Just install the Chrome extension and let Jason AI handle the first draft, so you can focus on building real conversations.

Install the Chrome extension

Keep your outreach hot, even when summer slows down

Summer’s here, and while things might slow down, your pipeline doesn’t have to.

With Reply, you’ve got everything you need to keep your warm leads engaged, without burning out or burning through credits.

Let’s recap what you can do and how to do it fast:

Find new leads on LinkedIn without wasting credits. Just use Findy to save profiles straight to Reply — ideal for LinkedIn outreach.
Personalize at scale with AI Variables inside your email templates. One smart message turns into thousands of relevant, human-sounding emails — without the manual work.
Reply faster with Jason AI drafts that show up right inside Gmail. You don’t have to tab-hop or rewrite every response — just review, tweak, send.
Re-engage quiet leads automatically, using Jason’s context-aware follow-ups. Set the rules once, and let him handle the rest.

No more cold leads. No more clunky workflows.

Just smarter outreach, from first touch to final follow-up.

Your next step?..start simple.

Pick one of the tools above, set it up today, and let it do the heavy lifting while you focus on the big stuff — strategy, conversations, and closing deals.

Heat up your summer outreach, and keep it running strong, even when your prospects are checking out for vacation.

You’ve got the tools.

Now go make them work for you.