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Reply vs Smartlead

Reply:
The Multichannel Smartlead Alternative

Try for free
g2reviews rating 4.7 stars based on 1300+ G2 reviews
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Multichannel Automation

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AI SDR

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Advanced reporting

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Unlimited Contact Storage

Trusted by 3,000+ businesses

Adobe

Strava

OneTrust

YouScan

Gorgias

OpenWeb

Find out why Reply outshines Smartlead

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  • Pricing

    • Entry price

      $49

      $39

    • Unlimited mailboxes
    • Free trial
  • Hero-icon

    Ways to engage

    • Multichannel outreach
    • LinkedIn automation
    • AI SDR
    • Calls
    • SMS
    • WhatsApp

  • B2B Data

    • B2B Database
    • Email finder
    • Chrome extension
  • icon-email

    Deliverability

    • Email warm up
    • Email Health check
    • Custom tracking domains
    • Inbox rotation
    • Liquid syntax
    • ESP matching
  • ai-sdr-guide-icon-box

    Automations

    • Centralized inbox
    • Workflow automation
    • Advanced CRM integrations

Top reasons to switch
from Smartlead to Reply

1

Unlimited Monthly Emails

Send Without Limits

Blast unlimited cold emails every month to reach more prospects and build relationships.

Scale Effortlessly

Scale your email campaigns as your business grows, without hidden fees or per-email charges.

multichannel automation
2

AI SDR Agent: Your Powerful Sales Automation Partner

Build Your Ideal Audience

Let Jason, your AI assistant, build a comprehensive customer profile and suggest target audiences based on your specific needs and current market trends.

Generate Leads 24/7

Never run out of qualified leads again. AI SDR automatically identifies and adds high-quality contacts to your outreach list, ensuring a continuous flow of prospects.

Automate Scheduling and Follow-Up

Schedule meetings, handle replies, and provide additional details automatically, freeing you up to focus on high-value sales activities.

Personalize Outreach at Scale

Craft personalized messages with the help of Jason’s AI capabilities. Boost engagement and improve email effectiveness by tailoring content to each prospect.

Increase Engagement with One-Line Openers

Hook your audience from the first line. AI SDR generates catchy one-liners that grab attention and significantly increase response rates.

AI SDR
3

Enhanced Deliverability

30+ deliverability-focused features
Maintain Email Health:

Get expert analysis and optimize your domain settings for the best possible deliverability rates with Reply Email Health Check.

Boost Inbox Placement:

Leverage our partnership with MailToaster to enhance your sender reputation and ensure your emails land in inboxes, not spam folders.

Easily Track Your Spam Rate:

Track email performance metrics, identify and manage spam complaints efficiently with Google Postmaster Tools directly within your platform.

Send emails via API for higher open rates

Increase your average open rates by 15% by sending emails through the Gmail API instead of SMTP. This method enhances deliverability and reduces the risk of landing in spam folders.

Customize delays between emails

Adjust the delay between email sends to avoid spam flags. Choose a fixed delay or set a range for random delays to mimic natural sending patterns and improve deliverability.

Get Expert Guidance:

Benefit from professional support from our team, ensuring optimal inbox placement for all your outreach efforts.

4

Multichannel Automation

Multichannel Conditional Sequences

Mix and match emails, LinkedIn, calls, SMS, and WhatsApp into one smooth workflow.

Branch Sequences by Prospect Actions and Data

Set up custom branches that automatically adjust based on available information or whether a prospect opens an email, connects on LinkedIn, or responds.

A/B Test Your Email Strategy

Continuously optimize your email campaigns by performing A/B testing for different email steps within your outreach sequences.

Easily Classify Responses with Tags

Leverage AI-powered reply classification to automatically tag responses as interested, not interested, meeting booked, or out of office, streamlining your follow-up efforts.

5

AI-Driven Personalization

Automate Personalized Emails

Stand out from the crowd with emails automatically tailored to each prospect. Boosting engagement and response rates.

Maintain Full Control

You can easily edit content, tone of voice, steps in the sequences, maintaining full control over the process.

Provide Recommendations & Offers Automatically

Include personalized recommendations or offers that cater to each prospect’s specific needs and interests.

6

Centralized Inbox

Manage Emails and LinkedIn Messages in One Place

Consolidate your communication and streamline your workflow by managing emails and LinkedIn messages all in one place. Enjoy a clean, organized hub that boosts your efficiency and keeps you on top of everything.

Effortless Reply Management

Respond seamlessly to both automatic and manual email replies directly from the inbox.

User-Friendly Interface

Track unread messages, filter by sender/date/campaign for better organization. Search conversations with keywords for quick access. Tag and categorize messages to keep your inbox clean and efficient.

unified inbox
7

Detailed performance reports

Make Smarter Choices

Gain valuable insights from detailed reports (Email, call, task, and team performance reports) to optimize your campaigns and achieve better results.

Track Results

Easily monitor the performance of your emails, sequences, calls, team members, templates, and more, all in one convenient location.

Share Key Metrics

Export your reports as CSV files for further analysis or to share key metrics with your team.

Analytics
Reply Simplifies the Process!
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Video Reply features Overview

Other interesting features to try

  • Email & phone validation
    • Built-in email validation with the highest validation accuracy
    • Automatic phone number validation for most countries
    • Flexible plans to match your business needs
  • Data enrichment
    • Discover email addresses, phone numbers, and additional details such as department and company address effortlessly
    • Update existing fields
      or add new ones with just
      a click
  • Appointment booking
    • Connect your Google account with a single click
    • Sync all booked meetings
      to the connected Google Calendar
    • Set up your availability and meeting duration, include the Google Meet link
  • Improvement tools
    • Built-in Email quality check
    • Email A/B testing
    • Sequence templates (Team and Reply suggested)
    • Outbox – insight on your sending schedule

Test Reply right away to make sure it is your perfect tool

Try for free

START REACHING YOUR CLIENTS IN MINUTES

Grow faster with Reply

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Get 40% off annual plans!
Use code:
BF2024

Reach, connect, and grow—Reply’s got the tools you need!

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Recommended
Email Volume For scaling outreach Starts from
$ 49 69 79 89 159 Contact sales Contact sales Contact sales Contact sales
$ 29.4 41.4 47.4 53.4 95.4 Contact sales Contact sales Contact sales Contact sales
/month Billed annually
1000 5.000 10.000 25.000 50.000 100.000 200.000 300.000 500.000
active contacts/month
Active contacts is the number of unique contacts you can send 1 first-step email and an unlimited number of follow-ups per month.
Sign up for Free
  • Starts from 1.000 Active contacts Active contacts is the number of unique contacts you can send 1 first-step email and an unlimited number of follow-ups per month.
  • Email Automation Automate outreach with email sequences.
  • Unlimited mailboxes New Increase your daily email sending capacity by adding extra mailboxes to your account.
  • Free warmup with each mailbox Warm-up your email inboxes to increase open and reply rates. Warm-up is included with each connected mailbox.
  • Unlimited contact storage Upload and store as many contact records as you need. Learn about limits
  • Unlimited emails monthly Send as many emails to active contacts as you need
  • 1 User Invite additional team members to manage your sequences and workflows. Unlimited users start from 25K active contacts plan.
  • 1,000 B2B data credits Monthly B2B data reveal credits per team.
  • 50 Live data credits/month
  • Centralized inbox A built-in centralized master inbox for all lead replies.
  • Anti-spam & deliverability suite inbox A set of features to ensure your emails reach the primary inbox, not the spam folder.
  • Onboarding with the CSM
  • Unified team workspace Joint workspace and database access for collaboration between team members
Best value for teams
Multichannel For all-in-one prospecting Starts from
$ 89
$ 53.4
per user /month Billed annually
Start 14-day trial
  • Unlimited Active contacts Active contacts is the number of unique contacts you can send 1 first-step email and an unlimited number of follow-ups per month.
  • Multichannel automation Automated multichannel sequences (Emails + LinkedIn + Calls).
  • 10 mailboxes / user
  • Unlimited email warmup Warm-up your email inboxes to increase open and reply rates. Warm-up is included with each connected mailbox.
  • Unlimited contact storage Upload and store as many contact records as you need
  • Unlimited emails monthly Send as many emails to active contacts as you need
  • $ for additional users
  • 10K B2B data credits / month Monthly B2B data reveal credits per team.
  • 50 Live data credits/month
  • Centralized inbox A built-in centralized master inbox for all lead replies.
  • Anti-spam & deliverability suite A set of features to ensure your emails reach the primary inbox, not the spam folder.
  • Onboarding with the CSM
  • Unified team workspace Joint workspace and database access for collaboration between team members
Agency For outreach on behalf of clients Claim your custom offer Starts from
$ 166
/month Billed annually
Learn More
  • Unlimited clients Centralized multi-tenant client management
  • Email Automation Automate outreach with email sequences.
  • Unlimited mailboxes New Increase your daily email sending capacity by adding extra mailboxes to your account.
  • Unlimited email warmup Warm-up your email inboxes to increase open and reply rates. Warm-up is included with each connected mailbox.
  • Unlimited contact storage Upload and store as many contact records as you need
  • Unlimited emails monthly Send as many emails to active contacts as you need
  • Unlimited users & clients
  • Centralized inbox A built-in centralized master inbox for all lead replies
  • Anti-spam & deliverability suite A set of features to ensure your emails reach the primary inbox, not the spam folder.
  • Agency Dashboard If you’re using Reply as a member of an agency to manage email campaigns for your clients, you can use the Agency Dashboard to track the performance of your activities (as well as those of other users connected to the Reply account) and identify areas for improvement.
  • Roles and permissions Streamline and secure the management of your client groups (teams) and their capabilities.
  • Dedicated Support Dedicated support and an account manager tailored specifically for the needs of sales and lead generation agencies.
AI SDR
For all-ine prospecting by 24/7 digital AI SDR
Starts from
$ 259
/month
AI Chat
Reply’s sales trained Al Chat with video avatar
Starts from
$ 50
/month
Recommended
Email Volume For scaling outreach Starts from
$ 59 79 89 99 179 Contact sales Contact sales Contact sales Contact sales
/month
1000 5.000 10.000 25.000 50.000 100.000 200.000 300.000 500.000
active contacts/month
Active contacts is the number of unique contacts you can send 1 first-step email and an unlimited number of follow-ups per month.
Sign up for Free
  • Starts from 1.000 Active contacts Active contacts is the number of unique contacts you can send 1 first-step email and an unlimited number of follow-ups per month.
  • Email Automation Automate outreach with email sequences.
  • Unlimited mailboxes New Increase your daily email sending capacity by adding extra mailboxes to your account.
  • Free warmup with each mailbox Warm-up your email inboxes to increase open and reply rates. Warm-up is included with each connected mailbox.
  • Unlimited contact storage Upload and store as many contact records as you need. Learn about limits
  • Unlimited emails monthly Send as many emails to active contacts as you need
  • 1 User Invite additional team members to manage your sequences and workflows. Unlimited users start from 25K active contacts plan.
  • 1,000 B2B data credits Monthly B2B data reveal credits per team.
  • 50 Live data credits/month
  • Centralized inbox A set of features to ensure your emails reach the primary inbox, not the spam folder.
  • Anti-spam & deliverability suite inbox A set of features to ensure your emails reach the primary inbox, not the spam folder.
  • Unified team workspace Joint workspace and database access for collaboration between team members
Onboarding with the CSM on annual
Best value for teams
Multichannel For all-in-one prospecting Starts from
$ 99
per user /month
Start 14-day trial
  • Unlimited Active contacts Active contacts is the number of unique contacts you can send 1 first-step email and an unlimited number of follow-ups per month.
  • Multichannel automation Automated multichannel sequences (Emails + LinkedIn + Calls).
  • 5 mailboxes / user
  • Unlimited email warmup Warm-up your email inboxes to increase open and reply rates. Warm-up is included with each connected mailbox.
  • Unlimited contact storage Upload and store as many contact records as you need
  • Unlimited emails monthly Send as many emails to active contacts as you need
  • $ for additional users
  • 1K B2B data credits
  • 50 Live data credits/month
  • Centralized inbox A built-in centralized master inbox for all lead replies.
  • Anti-spam & deliverability suite A set of features to ensure your emails reach the primary inbox, not the spam folder.
  • Unified team workspace Joint workspace and database access for collaboration between team members
Onboarding with the CSM on annual
Agency For outreach on behalf of clients Starts from
$ 210
/month
Learn More
  • Unlimited clients Centralized multi-tenant client management
  • Email Automation Automate outreach with email sequences.
  • Unlimited mailboxes New Increase your daily email sending capacity by adding extra mailboxes to your account.
  • Unlimited email warmup Warm-up your email inboxes to increase open and reply rates. Warm-up is included with each connected mailbox.
  • Unlimited contact storage Upload and store as many contact records as you need
  • Unlimited emails monthly Send as many emails to active contacts as you need
  • Unlimited users & clients
  • Centralized inbox A built-in centralized master inbox for all lead replies.
  • Anti-spam & deliverability suite A set of features to ensure your emails reach the primary inbox, not the spam folder.
  • Agency Dashboard If you’re using Reply as a member of an agency to manage email campaigns for your clients, you can use the Agency Dashboard to track the performance of your activities (as well as those of other users connected to the Reply account) and identify areas for improvement.
  • Roles and permissions Streamline and secure the management of your client groups (teams) and their capabilities.
  • Dedicated Support Dedicated support and an account manager tailored specifically for the needs of sales and lead generation agencies.
AI SDR
For all-ine prospecting by 24/7 digital AI SDR
Starts from
$ 299
/month
AI Chat
Reply’s sales trained Al Chat with video avatar
Starts from
$ 50
/month
AI SDR Hire digital 24/7 AI SDRs by Reply.io Starts from
$ 259 429 769 1.699 2.999 Contact sales Contact sales Contact sales Contact sales
/month Billed annually
1000 5.000 10.000 25.000 50.000 100.000 200.000 300.000 500.000
active contacts/month
Active contacts is the number of unique contacts you can send 1 first-step email and an unlimited number of follow-ups per month.
Contact Sales
  • AI-created ICP Let Jason AI build your ideal customer profile and suggest target audiences based on your needs and market trends.
  • {x} Real-time B2B contacts Tap into Reply’s real-time and up-to-date B2B database to find leads and detailed contact info.
  • High-accuracy emails Enjoy a 98% accuracy rate for valid emails, ensuring reliable communication with your prospects.
  • Autopilot & Copilot Modes We’ll generate a response and send it on your behalf or after your approval
  • Starts from 1.000 Active contacts
  • Multichannel automation Automated multichannel sequences (Emails + LinkedIn + Calls).
  • Unlimited mailboxes New Increase your daily email sending capacity by adding extra mailboxes to your account.
  • Unlimited email warmup Warm-up your email inboxes to increase open and reply rates. Warm-up is included with each connected mailbox.
  • Unlimited contact storage Upload and store as many contact records as you need
  • Unlimited emails monthly Send as many emails to active contacts as you need
  • Unlimited users & clients
  • 1,000 data search credits Monthly B2B data reveal credits per team.
  • Centralized inbox A built-in centralized master inbox for all lead replies.
  • Anti-spam & deliverability suite A set of features to ensure your emails reach the primary inbox, not the spam folder.
AI SDR Hire digital 24/7 AI SDRs by Reply.io Starts from
$ 299 499 899 1.999 3.499 Contact sales Contact sales Contact sales Contact sales
/month
1.000 5.000 10.000 25.000 50.000 100.000 200.000 300.000 500.000
active contacts/month
Active contacts is the number of unique contacts you can send 1 first-step email and an unlimited number of follow-ups per month.
Contact Sales
  • AI-created ICP Let Jason AI build your ideal customer profile and suggest target audiences based on your needs and market trends.
  • {x} Real-time B2B contacts Tap into Reply’s real-time and up-to-date B2B database to find leads and detailed contact info.
  • High-accuracy emails Enjoy a 98% accuracy rate for valid emails, ensuring reliable communication with your prospects.
  • Autopilot & Copilot Modes We’ll generate a response and send it on your behalf or after your approval
  • Starts from 1.000 Active contacts
  • Multichannel automation Automated multichannel sequences (Emails + LinkedIn + Calls).
  • Unlimited mailboxes New Increase your daily email sending capacity by adding extra mailboxes to your account.
  • Unlimited email warmup Warm-up your email inboxes to increase open and reply rates. Warm-up is included with each connected mailbox.
  • Unlimited contact storage Upload and store as many contact records as you need
  • Unlimited emails monthly Send as many emails to active contacts as you need
  • Unlimited users
  • 1,000 data search credits Monthly B2B data reveal credits per team.
  • Centralized inbox A built-in centralized master inbox for all lead replies.
  • Anti-spam & deliverability suite A set of features to ensure your emails reach the primary inbox, not the spam folder.
Free Experience real-time access to over 1 billion B2B leads Starts from
$ 0
/month
Sign up for Free
  • 50 live data credits
  • 1 billion B2B contacts Find your next customer, in realtime.
  • Verified emails Less 3% bounce rate on found emails.
  • Advanced filters Define your audience with 14 dynamic filters.
  • Buyer Intent Signals Search for accounts & leads with hiring and technographics triggers.
  • CRM integrations Transfer your contacts to your CRM system with a single click.
  • CSV import Import your contacts to your sales tool.
Pro Experience real-time access to over 1 billion B2B leads Starts from
$ 39 69 119 219 399 599
/month
200 500 1000 2500 6000 10000
live data credits
search for contact and company data online in real-time
Sign up for Free
  • 1 billion B2B contacts Find your next customer, in realtime.
  • Verified emails Less 3% bounce rate on found emails.
  • Advanced filters Define your audience with 14 dynamic filters.
  • Buyer Intent Signals Search for accounts & leads with hiring and technographics triggers.
  • CRM integrations Transfer your contacts to your CRM system with a single click.
  • CSV import Import your contacts to your sales tool.
Free Enjoy AI chat for free Starts from
$ 0
/month
Sign up for Free
  • 10 conversations handled by AI
  • AI video avatars
  • Unlimited chatbots
  • Unlimited messages
  • Unlimited team members
  • Knowledge base integration
  • Multiple data sources for training
  • Contact Enrichment
Volume-based Your inbound sales flow, automated Starts from
$ 49.50 99 148.50 198 247.50 297 346.50 396 445.50 495 544.50 594 643.50 693 742.50 792 841.50 891 940.50 990
/month
150 300 450 600 750 900 1050 1200 1350 1500 1650 1800 1950 2100 2250 2400 2550 2700 2850 3000
Conversations handled by AI
A conversation is any initial interaction initiated by the website visitor and handled by AI.
Sign up for Free
  • 150 conversations handled by AI
  • AI video avatars
  • Unlimited chatbots
  • Unlimited messages
  • Unlimited team members
  • Knowledge base integration
  • Multiple data sources for training
  • Contact Enrichment
More about pricing

Reply Reviews

Sjors Mahler
Sales & Growth Lead at pr.co

Reply offered us a platform where we’re sure that the right emails go out at the right time. It helped us get reply rates of over 65% and scale operations.

Yannis Moati
CEO and Founder at HotelsByDay

We saved 7 hrs/week for each salesperson, 50% of deals closed are now following a Reply campaign.

Sat Sindhar
Managing Director at People

With Reply we were able to generate an extra $15,000 of revenue during the first 3 months.

Arjun Saksena
Founder at Productif

Reply, as an outbound sales automation platform, makes the outreach easy for me, so it’s one less thing I have to worry about

Dmitry Chervonyi
ex-CMO at Belkins

We use Reply as our main automation tool for targeted outreach and it helps us grow 20-30% every single month.

Francis Kinder
Head of Performance Sales at TrafficPartner

My favorite feature of Reply has to be the support. Anytime I had a problem, it was solved quickly.

Markus Leming
Head of Commercial Operations at TNW

Our inbound campaigns have on average 74% open rates and 34% click-through rates.

Michael Greenberg
Owner of Business Radio X

With Reply I have about a 60% hit rate with heavily customized AI emails.

Dayana Mayfield
Founder

We get higher deliverability, the UX is great and it’s just super easy to set up your campaigns with this software.

Daniel Wallock
Founder

Reply helped us get over $1,000,000 in sales opportunities.

Alessandro Bogliari
Co-Founder & CEO of The Influencer Marketing Factory

I have been able to supercharge my team’s sales… by 10 fold with thousands of multi-touch points and several automation sequences that enabled my team to meet our sales and marketing goals. So in other words its a great sales enablement platform!

David Gregoire
Founder of Mister eCommerce

We’ve had incredible results with open rates as high as 92% and reply rates as high as 64%.

More reviews
1,200+ G2 reviews