In our latest series of sales automation software reviews, we’re covering a relatively new player in the market—Instantly.ai.
These reviews are designed to help you get an objective overview of some of the top sales outreach tools for your business to help you make the most informed decision.
All modern businesses are automation-driven, and when it comes to sales and marketing tools, these are paramount, possessing the ability to supercharge efficiency, productivity, and ultimately — revenue.
In this article, we’ll cover Instantly’s main features, pricing plans, user reviews, and how it measures up with other sales platforms, in order to answer the big question: Is it the right tool for your business?
Let’s kick things off.
What is Instantly.ai? Product overview
Right away, it’s worth mentioning that if you’re a business looking to leverage multichannel outreach in your sales efforts, Instantly AI is not the right choice for you.
While fully equipped for sales outreach, Instantly can potentially be used by marketing and business development teams looking to scale and automate their email outreach campaigns.
In a nutshell, Instantly is a lightweight, user-friendly platform that puts simplicity at its forefront, offering everything you need for email outreach but…that’s just about it.
Instantly provides mass email campaign automations, AI email writing assistant, email deliverability, robust email campaign management, powerful analytics, and last but not least — a dedicated B2B lead database to help you build targeted prospect lists right through the platform.
While it doesn’t have some of the extra perks you would find in the more consolidated sales automation platforms like Reply.io, such as multiple channels for outreach also including calls, LinkedIn, WhatsApp, AI response handling, detailed campaign analytics, or dedicated agency plans, Instantly does offer everything you need to run successful email campaigns with full peace of mind.