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Sales has changed a lot over the years. From a time when most sales were made face-to-face, we can now sell to millions of potential customers around the world.
VP of Marketing
Hands up if you have too many customers.
Anyone?
I didn’t think so. Every business owner I know would love to have more customers, dedicating significant resources to sales and marketing to keep a steady flow of customers coming in.
VP of Marketing
You may have a top-notch business idea, but that doesn’t mean you’ll be a lead generation machine. In fact, not every lead you get will be right for your business, no matter how sure a salesperson is about it.
