Top 15+ Apollo Alternatives to Up Your Sales Game in 2026
Vlad Oleksiienko15 Feb 2026
Okay, so you’ve heard of Apollo.io.
It’s popular, it’s powerful (they say), and it’s got a ton of users (over 500,000 at last count), but let’s be real—just because a few are using it doesn’t mean it’s the perfect fit for your business.
But then, what are the alternatives?
Well, asking such questions has landed you in the best place, as this handy-dandy guide deep dives into 15+ of the best. I’m talking about awesome Apollo.io alternatives that might just tickle your fancy (and your budget).
No matter if you’re craving a more accurate database, drooling over advanced features, or looking for something specific like email outreach or recruitment tools, these are everything you need to know.
Let’s get right into it.
How to find the best Apollo.io alternatives
Sure, based on our Apollo review, it is really good at what it does, but sometimes, it’s just not what you need. So, choosing the right sales engagement platform can be a real pain in the neck.
It’s like trying to find that perfect avocado at the grocery store—not too mushy, not too hard, just ripe and ready to go.
Except you’re probably spending a ton of money investing in the software to get things started, and if it doesn’t work out, you’re left worse off and out of pocket. And you’ve maybe wasted your time.
That’s why it pays to take your time browsing the produce section, knowing what to look for so you can find the perfect match for your needs.
So, here’s the deal before you peel… out.
Features: What kind of tools do you need in your sales toolkit? Email automation? Multichannel outreach? In-depth analytics? Seamless CRM integration? Make a list of your must-haves and your nice-to-haves. Make sure you get the former, and it’s a bonus for the latter.
Pricing: Nobody wants to break the bank. Look for a tool that gives you the best bang for your buck and has flexible pricing that can grow with your business.
Ease of use: Ain’t nobody got time for complicated software. Choose a tool that’s easy to use and understand, so you can focus on selling, not pulling your hair out.
Customer support: When you need help, you need it ASAP. Check out the support options and make sure they fit your style (email, chat, phone). Fast response times (average under 24 hours) are a bonus.
Deliverability: Don’t let your emails get lost in spam! Look for tools with high deliverability rates and features that help you land in those inboxes.
Specific needs: Think about your team size, your industry, who you’re selling to, and your sales process. Some tools are better for small businesses, while others are built for bigger players.
By keeping these things in mind, you’ll be well on your way to finding the perfect Apollo.io alternative that fits your business like this glove. 🧤
15+ best alternatives to Apollo.io for sales automation and growing your business
Not finding everything you need with Apollo? You might also want to explore the top Reply alternatives to discover other great platforms that could work for you.
That’s okay—there are other great tools out there that can help streamline your outreach even more. Let’s take a look at some top alternatives that could give you the extra boost you’re looking for.
Reply.io
Reply.io is an AI-powered, all-in-one multichannel assistant that’s available at all hours, capable of serving people all over the world, and handles all your tedious sales tasks automatically.
It’s beautiful stuff. The main goal is to free you and your sales team from the boring day-to-day stuff, and shift focus to what really matters: closing deals.
And with an average rating of 4.8/5 stars on G2 across 1,300+ reviews, it’s safe to say this is an upcoming tool that’s making waves in the industry and can easily be considered one of the best alternatives to Apollo.io (if we don’t say so ourselves 😉)
Key features
AI SDR agents: Goodbye manual grunt work. Using AI SDRs, you can automate tasks like managing sequences, writing killer emails, and booking meetings. Then you can focus on the human-friendly tasks of building relationships and nurturing leads.
Multichannel sequences: Reach your prospects wherever they hang out – email, social media, phone, SMS, and even WhatsApp. No more playing hide-and-seek with your leads.
Email deliverability toolkit: Reply.io’s toolkit, complete with warm-up features, a spam checker, and expert guidance, ensures your emails land in the right inboxes.
B2B data: Access a trove of verified prospects and enrich your existing contact lists with juicy insights. Make data-informed decisions with no more guesswork.
Unified inbox: Manage all your conversations from different channels in one place. No more juggling a million different apps, losing messages, or doing extra work for your sales team.
💰 Pricing
Reply.io charges based on the number of active contacts you’re dealing with each month, starting from 1,000 per month.
Here’s the rundown:
$49 per month: The starter tier is available with 1,000 active contacts, unlimited mailboxes, one user, 1,000 data search credits, anti-spam, and increased deliverability channels, and scalable up to 500,000 active contacts, as and when you need.
$89 per month: A per-user tier that allows for unlimited active contacts, as well as all the bells and whistles that come with multichannel automation.
$166 per month: Unlimited clients in this Agency level tier, offering pretty much unlimited access to everything Reply.io has to offer.
What’s the good and the not-so-good?
✅ Pros:
AI-powered operations: Reply.io is packed with AI features that automate tasks and personalize your communication. This is really the bread-and-butter of Reply.io (compared with Apollo) and the key feature you’re seeking. The AI tools, especially the writing assistant and multichannel sequences, are sleek and will save you infinite amounts of time.
Multichannel access: Connect with prospects on their favorite channels and boost your engagement. Wherever your leads are, you can reach them while maximizing success rates.
Increased deliverability: Get those emails delivered and watch your response rates soar.
But just don’t take our word for it. As some guy on Reddit posted:
“Reply.io has been a game-changer for my outreach campaigns – the AI writing assistant and multichannel sequences are pretty slick.”
❌ Cons
A bit of a learning curve: As with most platforms and tools, you’ll need to take time to figure out how it works, especially if you’re picking up Reply.io for the first time. Absolutely reach out to the support team if you need a hand since they’ll be able to answer any questions you have.
Who’s Reply.io perfect for?
Reply.io is a match made in heaven for sales teams (in-house) and agencies looking to reach potential customers on any platform or channel, including phone, SMS, or social media.
Getting those good vibes? Click here to get started and see what Reply.io can do for you.
Jason
Looking for a smarter way to find leads without spending hours on research? Jason is an AI sales agent that learns your product, follows your strategy, and helps you book meetings automatically.
It defines your ideal customer profile, searches through 1B+ real-time data, and builds multichannel outreach with personalized messages. If you want consistent pipeline without adding more manual work, Jason stands out among modern Apollo alternatives.
Key features
AI sales agent: Works like a digital rep that understands your offer and targets the right prospects.
Real-time data access: Searches a massive data pool to uncover fresh leads that match your ICP.
ICP definition: Helps you focus on companies and buyers most likely to convert.
Multichannel sequences: Builds outreach flows across channels to increase response rates.
Personalized messaging: Uses your playbooks to create messages that feel relevant instead of generic.
Strategy alignment: Adapts to your sales approach so outreach stays consistent.
Automated meeting booking: Turns prospecting into scheduled conversations with less effort.
💰 Pricing
Jason pricing start at $500 per month for 1,000 active contacts.
What’s the good and the not-so-good?
✅ Pros
Saves serious time: Jason automates prospecting, targeting, and outreach, freeing your team from repetitive tasks and letting them focus on closing deals.
Strong personalization at scale: Messages are built using your playbooks, helping outreach feel more human even when sending at volume.
Consistent pipeline: With automated lead discovery and sequencing, teams can maintain steady outbound activity without hiring more reps.
Learns your strategy: Instead of forcing you into a rigid workflow, Jason adapts to your ICP and sales process.
❌ Cons:
Setup requires clarity: To get the best results, you’ll need a defined offer and target audience before launching campaigns.
Less manual control: Teams that prefer reviewing every message may find the automation too hands-off.
Who’s Jason perfect for?
Jason is ideal for sales teams, founders, and B2B companies that want to automate outbound, book more meetings, and build predictable pipeline without increasing workload.
Instantly.ai
Tired of juggling a million different sales tasks?
Urgh, only every day. Instantly.ai aims to take the wheel and make your life a little easier and a little more productive, thus producing better results from your day-to-day efforts.
An all-in-one platform for sales engagement and lead intelligence, Instantly aims to give you the tools you need to find, connect with, and close your ideal clients, all while you sit back and relax (okay, maybe not completely relax, but you get the idea).
Looking for more Instantly alternatives? Check out our complete guide here.
Key features
Automated outreach: The classic sales automation tool that eliminates the need for manual outreach. Save time and boost efficiency at the same time.
Deliverability network: Instantly.ai’s deliverability network ensures your emails reach your prospects’ inboxes, not their junk folders.
Lead database: A pool of 160+ million potential customers. Noice! Instantly.ai’s built-in lead database provides you with access to all the leads. No more searching for needles in a haystack.
AI-powered CRM: Manage your customer relationships like a pro with Instantly.ai’s AI-powered CRM. Track interactions, identify opportunities, and build stronger relationships.
Campaign builder & integrations: Save time and headaches with added features like Inbox Rotation, a Unibox for managing multiple inboxes, Campaign Analytics, and a Sales Accelerator.
Sales accelerator: Get a head start with 50+ documents and standard operating procedures, 600+ email outreach templates, and a Sales Vault packed with 200+ email outreach strategies.
Private community: Connect with other Instantly.ai users in their exclusive Facebook community. Share tips, tricks, and maybe even a few sales memes.
💰 Pricing
Pricing is pretty simple here. We’re talking $30 per month for 1,000 uploaded contacts, including unlimited email accounts, 5000 monthly emails, and chat support.
The account tiers then scale upwards (set at $77 and $283 per month) to Enterprise-level custom pricing.
What’s the good and the not-so-good?
✅ Pros
Speedy, deliverable emails: Instantly.ai is like the Flash of cold outreach! ⚡️ Send emails that get delivered fast, thanks to their awesome AI tools and deliverability features.
Personalization powerhouse: Create personalized campaigns that stand out from the crowd. The best part? It’s all automatic!
AI is your co-pilot: Let AI do all the heavy lifting. Instantly.ai’s AI features help you write emails, analyze your campaigns, and warm up your inbox.
Super speedy setup: You’ll be up and running in minutes. Instantly.ai is known for its quick and easy setup, so you can start reaching out to prospects ASAP.
❌ Cons
Complex contact management: Some users find managing contacts across campaigns a bit tricky.
Learning curve: Instantly.ai might take a bit of time to master, as some dashboards and features aren’t super intuitive.
Who’s Instantly.ai perfect for?
Instantly.ai is an excellent choice for any sized business or agency, sales teams, marketers, freelancers, or entrepreneurs who want to manage leads and run effective and productive email campaigns.
lemlist
Let’s be honest; nobody likes getting ghosted. Especially by their prospects.
lemlist is here to make sure your emails get seen, and replied to!.
This cold outreach platform is totally obsessed with deliverability and boosting reply rates. It’s almost like having a personal email ninja who sneaks your messages past those pesky spam filters and straight into the inbox.
Key features
Email deliverability booster: lemwarm is lemlist’s secret weapon here, used for dodging spam filters. It ‘warms up’ your email account by sending emails to other verified users, making your domain look like a trustworthy VIP. Buh-bye, spam folder.
Personalization: Generic emails just won’t do, and lemlist knows that. It helps you personalize your outreach at scale with AI-powered email writing, custom intro lines, dynamic landing pages, and even the ability to automatically add LinkedIn profile pictures to your emails.
B2B lead database: Access a massive database of over 450 million contacts with verified email addresses. Plus, use advanced filters to build laser-focused lead lists.
lemlist Chrome extension: Stalk… err, we mean research prospects on LinkedIn and add them to your campaigns without ever switching tabs.
Multichannel outreach: Connect with prospects through email, LinkedIn, and phone calls. Send automated connection requests, follow up with personalized messages, and even call them straight from your browser.
AI features: Use AI-powered tools to sort your leads and create personalized messages.
💰 Pricing
lemlist has a pricing plan for everyone, from solopreneurs to big teams.
Free plan: Dip your toes in the water with the free plan. You’ll get basic features like the Chrome Extension, an email finder and verifier with limited credits, and access to the lead database. And the tier is free forever.
Email starter: For $32 a month, you get unlimited campaigns and more email and phone number credits.
Email pro: Level up to the Pro plan for $55 per month and unlock email warm-up, CRM integrations, and advanced personalization options.
Multichannel expert: Become a multichannel master with the Expert plan, starting at $79 per month. You’ll get LinkedIn automation, a phone number verifier, and more.
Outreach scale: For $129 per month, this plan is perfect for larger teams. You’ll get a higher volume of sending emails, personalized onboarding, and a dedicated account manager.
Not sure which to start with? Each tier has a 14-day free trial, so don’t be afraid to try it out for a while!
What’s the good and the not-so-good?
✅ Pros
Fast, deliverable emails: This is cold outreach done right, with tons of features designed to help you reach the right people and do so quickly and productively using AI tools.
Full personalization: Create highly personalized campaigns that get noticed. All automatically.
Multichannel access: Connect with prospects on their preferred channels. No more having to figure out the best approach manually.
Really fast setup times: Loads of online users talk about how fast setting everything up is. Literally minutes to get started and working, which is a great timesaver.
❌ Cons
Complex systems: A big concern among users is that managing contacts across campaigns can be a little complicated and long-winded. Other comments reflect this, saying some of the dashboards and features are not super-intuitive and there’s a bit of a learning curve.
Who’s lemlist Perfect For?
lemlist is a great choice, as far as alternatives to Apollo go, for smaller businesses and teams, such as sales teams, entrepreneurs, and marketers. However, the scaling potential makes it an ideal choice for larger operations.
Turn cold prospects into warm leads (3x reply rate)
Forget writing endless content or buying fancy tools. This step-by-step playbook shows you how to tap into content your buyers already love, personalize at scale, and follow up without being “that person.” Real examples + templates included.
Cognism
Need to reach decision-makers but tired of playing phone tag with gatekeepers? Cognism claims it’s here to help.
This sales intelligence platform is known for its squeaky-clean, compliant B2B data, especially its phone-verified mobile numbers, but also with emails. With Cognism, you’ll connect with the right people in the right companies across the globe.
Key features
Diamond Data®: This ain’t your grandma’s phone book. Cognism’s Diamond Data® feature gives you manually verified mobile numbers, so you can ditch the dial-a-prayer and get straight to the decision-makers.
Global reach: Cognism’s got you covered, no matter where your prospects are. They’ve got a massive database covering major markets in EMEA, NAM, and APAC.
Phone-verified accuracy: No more wrong numbers and wasted time. Cognism’s phone-verified mobile numbers ensure you’re always reaching the right person.
Unrestricted data access: No more data limits! Enjoy unlimited views and exports (within fair usage, of course 😉).
GDPR and CCPA compliance: Cognism takes data privacy super seriously, so you can prospect with confidence, knowing you’re staying on the right side of the law.
Seamless integrations: Cognism plays nicely with all your favorite CRM and sales engagement tools, keeping your workflow as smooth as silk.
Intent data: Know who’s hot and who’s not. Cognism uses Bombora’s intent data to identify prospects actively searching for solutions like yours.
AI search: Find the perfect prospects in a flash with Cognism’s ChatGPT-style text and voice search. Just tell Cognism what you’re looking for, and they’ll do the rest!
Contextual data & sales triggers: Personalize your outreach with valuable insights like hiring updates, funding news, and job changes.
💰 Pricing
Cognism likes to keep things flexible, but that’s not exactly a great thing when comparing the best Apollo alternatives.
Unlike other services and platforms, there’s no set pricing structure or tiers for the service. It’s custom pricing for everyone.
That’s great because they can customize the pricing to suit your brand, but you’ll never really know if you’re paying more or less than other companies.
What’s the good and the not-so-good?
✅ Pros
Accurate mobile numbers: Cognism’s Diamond Data® is unmatched when it comes to accurate mobile numbers. This is one of the highlight features of the platform, boasting the largest US mobile database (50 million numbers) and 120+ million European contacts.
Industry-leading compliance: Prospect with peace of mind, knowing Cognism prioritizes data privacy.
Global reach: Reach prospects worldwide, with a particularly strong focus on EMEA.
❌ Cons:
Pricing peek-a-boo: You’ll need to dig a little deeper to get the full pricing picture. As in, you actually need to get in touch to ask how much it’s going to cost. There’s no set pricing plan for everyone.
Outdated, sketchy information: While the data standard for mobile numbers is high, there are concerns. Many users report outdated email addresses and numbers. What’s more, some numbers are personal phone numbers, which prospects can get very upset over, wondering how you got them, which isn’t always great for your reputation.
Who’s Cognism perfect for?
Cognism is pretty much designed for anyone in sales, marketing, RevOps, and those looking for great leads in core markets and industries.
Lusha
Need B2B contact data that’s actually accurate? (We’re looking at you, bounced emails, and wrong numbers! 🤨) That’s a big consideration when seeking out the best alternatives to Apollo.io.
Fortunately, Lusha is a sales intelligence platform that helps you find, engage, and close more deals with reliable data you can trust.
Plus, they’ve got a handy Chrome extension, a web app, and an API, so you can access and use their data wherever you work.
Key features
Prospecting hub: Lusha’s your one-stop shop for building targeted lists, finding contact details, and engaging with prospects. It’s like having a personal prospecting assistant!
Accurate B2B data: Get access to a treasure trove of data, including emails, direct dials, company details, and even intent signals. No more digging through LinkedIn for hours!
Intent data & job change alerts: Know when your prospects are ready to buy with Lusha’s buyer intent insights. Plus, track job changes to identify new opportunities and be the first to congratulate (and pitch to!) new decision-makers.
Technology filtering: Want to target companies using specific technologies? Lusha can help you find businesses that fit your ideal customer profile like a glove.
Lusha extension: Get instant access to contact and company info right from your browser. No more switching between tabs! Works with LinkedIn, Salesforce, and company websites.
CRM enrichment: Keep your Salesforce records squeaky clean with Lusha’s automatic enrichment.
API access: Connect Lusha to any database, system, or app you use with direct API access for seamless data flows.
Advanced search filters: Build laser-focused lists with filters like revenue, location, industry, job title, and more.
Data privacy and compliance: Lusha takes data privacy seriously. They’re ISO 27701 certified, so you know your data is safe and sound.
💰 Pricing
Lusha offers a variety of plans to fit your prospecting needs and budget, with some sweet discounts when you bill annually. Here’s the lowdown:
Free – $0/month: Perfect for getting started with Lusha. You’ll get 50 email credits and 10 phone credits to play with, plus access to basic features like the Lusha extension and job change alerts. Want more credits? Join the Lusha Community for free and earn up to 100 email and 15 phone credits per month!
Pro – $36/month/user (billed annually): This plan gives you a hefty boost with 1,920 email credits and 480 phone credits per year, plus features like bulk show, CSV enrichment, and list exports.
Premium – $59/month/user (billed annually): Step up your game with 3,840 email credits and 960 phone credits per year, plus a 20% discount on phone credits, larger bulk show limits, and advanced team management features.
Scale – Custom: Need a truly tailored solution? Contact Lusha’s sales team to create a custom plan with unlimited credits and features like intent signals, CRM enrichment, and API access.
What’s the good and the not-so-good?
✅ Pros
Accurate data: Lusha is known for its accurate data, especially when it comes to email addresses.
Easy to use: Even your grandma could use Lusha! (Okay, maybe not, but it’s super user-friendly.)
Data privacy pros: Lusha’s ISO 27701 certification gives you peace of mind knowing your data is handled securely. They’re also CCPA and GDPR-compliant.
❌ Cons
Phone number accuracy: While Lusha’s email accuracy is top-notch, their phone number accuracy can be a bit hit-or-miss.
Feature limits: Some advanced features are only available in the pricier plans, meaning you’ll need to cough up and invest to get access.
Who’s Lusha perfect for?
Lusha is a great fit for anyone looking for lead management software, full sales intelligence, and the ability to learn about and connect with small business leads, as well as one of the more secure alternatives to Apollo.
Wiza
If LinkedIn is your prospecting playground, then Wiza is your magic wand for sales prospecting and engagement platform. This handy tool extracts verified contact info from LinkedIn, turning those profiles into accessible, piping-hot leads.
And with Wiza’s Chrome extension and web app, you can say goodbye to manual data entry and hello to streamlined lead generation.
Key features
LinkedIn data extraction: Wiza’s superpower is extracting leads from LinkedIn searches (including Sales Navigator and Recruiter Lite) and exporting them directly into a CSV file or your CRM. No more copy-pasting.
Real-time email verification: Wiza verifies email addresses in real time, so you can be sure your emails actually get delivered. No more bouncing emails!
Multiple contact points: Wiza can find and verify work emails, personal emails, direct dials, and mobile phone numbers, giving you more ways to connect with your prospects.
Prospect database: Dive into a massive database of over 830 million prospects with verified contact information. It’s like a goldmine of leads!
Data enrichment: Wiza enriches your prospect data with over 30 data points, like revenue, funding, and headcount, giving you valuable insights for personalized outreach.
CRM integration: Wiza seamlessly integrates with popular CRMs, so you can keep your data in sync and automate your workflows.
💰 Pricing
Wiza offers a range of plans to fit your prospecting needs and budget, with some sweet discounts when you bill annually. Here’s the scoop:
Free – $0/month: Perfect for dipping your toes in the water. You get 20 emails and five phone numbers per month, plus CRM integration.
Email – $83/month or $990/year: Ideal for email-focused outreach. Enjoy unlimited emails and CRM integration, with phone numbers available for $0.35 each.
Email + Phone – $166/month or $1990/year: Go all-in with unlimited emails and phone numbers, plus CRM integration. This is the plan for those who love to work the phones! ☎️
All paid plans come with a 10,000-per-month export limit.
What’s the good and the not-so-good?
✅ Pros
LinkedIn orientated: Wiza is the ultimate tool for turning LinkedIn profiles into leads.
Real-time verification: Ensure your emails get delivered with real-time email validation.
Massive database: Access a huge pool of potential leads with verified contact info.
Multiple contact options: Reach your prospects through various channels.
❌ Cons
Credit-based system: High-volume users might find the credit system a bit limiting.
LinkedIn focus: Wiza’s features are mainly focused on LinkedIn, so it might not be the best fit if you’re prospecting elsewhere.
Who’s Wiza perfect for?
Wiza is ideal for sales, recruiting, and marketing teams leveraging LinkedIn data for prospecting, lead generation, and talent sourcing.
Hunter.io
Hunter.io is like a digital detective for email addresses, sniffing them out from the depths of the internet. This email outreach platform is all about finding and verifying email addresses so you can reach the right people and avoid those dreaded bounces.
Key features
Email discovery: Hunter.io is a master at finding email addresses, whether you’re searching by domain or individual name and company.
Real-time email verification: Ensure your emails reach the inbox with Hunter.io’s real-time verification feature.
Domain search: Uncover all email addresses associated with a specific company domain, perfect for comprehensive outreach.
Confidence scoring: Prioritize your outreach efforts by focusing on the most accurate email addresses with Hunter.io’s confidence scoring.
Campaign management: Create, schedule, and track your cold email campaigns directly within the platform.
Personalization options: Add a personal touch to your emails to boost engagement and response rates.
Seamless integrations: Connect Hunter.io with your favorite CRMs, sales automation tools, and marketing platforms for a streamlined workflow.
Chrome extension: Find email addresses without leaving your browser, whether you’re on LinkedIn, a company website, or another online platform.
💰 Pricing
Hunter.io offers a variety of plans to suit your needs, from a free option to enterprise-level solutions. And if you pay annually, you’ll save 30%.
Free – $0: Get started with Hunter.io’s free plan, which includes 25 searches and 50 monthly verifications, plus access to their Chrome extension and basic campaign features.
Starter – $37/month or $440/year: Perfect for individuals and small teams, this plan gives you 6,000 searches and 12,000 verifications per year, plus the ability to connect one email account for campaigns.
Growth – $114/month or $1,370/year: Scale your outreach with 60,000 searches and 120,000 verifications per year, plus the ability to connect three email accounts and access more advanced campaign features.
Business – $384/month or $4,590/year: For larger teams and high-volume needs, this plan offers a whopping 600,000 searches and 1,200,000 verifications per year, plus the ability to connect ten email accounts and access priority support.
Need even more power? Hunter.io also offers enterprise plans with custom solutions, including a dedicated account manager, higher rate limits, and flexible quotas.
What’s the good and the not-so-good?
✅ Pros
Email finding expertise: Hunter.io is incredibly accurate at finding and verifying email addresses.
Ease of use: The platform is user-friendly and intuitive, perfect for beginners and pros alike.
Budget-friendly: The free plan is a great starting point, and the paid plans offer excellent value.
Campaign management: Run your cold email campaigns without needing any other software.
Data transparency: Hunter.io is open and honest about its data practices. It scans millions of web pages every single day.
❌ Cons
Email focus: Hunter.io primarily focuses on email outreach, so you might need other tools for multichannel engagement.
Data decay: Email addresses can change, so it’s always good to double-check for accuracy.
Who’s Hunter.io Perfect For?
Hunter.io is a great choice for businesses of all sizes, startups, and sales teams looking for a user-friendly and effective email outreach solution.
Clearbit, now known as Breeze Intelligence for HubSpot, is a marketing intelligence tool that gathers data from all over the place – public and private databases, social media, company websites, legal filings – you name it.
Then, they use that data to enrich your existing contact lists with valuable insights, making your sales, marketing, and recruiting efforts way more effective.
Key features
Data enrichment: Gain a 360-degree view of your prospects and customers with Clearbit’s data enrichment capabilities, adding firmographic, technographic, and employee data to your contact records.
Lead scoring and routing: Prioritize your hottest leads and focus your efforts where they matter most with Clearbit’s lead scoring and routing features.
Website visitor identification: Uncover valuable information about your anonymous website visitors, including company details and potential buying intent.
Form shortening: Boost conversions by shortening your forms and using Clearbit to automatically fill in fields based on user data.
ABM personalization: Create highly targeted and personalized ABM campaigns that resonate with your key accounts.
Global coverage: Reach prospects worldwide with Clearbit’s extensive global data coverage.
💰 Pricing
Breeze Intelligence uses a credit-based system for its pricing. You purchase credits, and those credits are used up when you use features like contact enrichment, company enrichment, and form shortening.
Here’s how it works:
Credit packs: Breeze Intelligence credits come in packs of 100, 1,000, or 10,000 monthly credits. You can buy multiple packs within the same tier to increase your monthly credit count.
No rollovers: Use ’em or lose ’em! Unused credits don’t roll over to the next month.
Automatic upgrades: If you need more credits than your current tier allows, your account will automatically upgrade to the next level.
No downgrades (during Your term): Once you’re in a tier, you stay in that tier for the remainder of your term, even if your usage drops. You can downgrade at your next renewal.
Here are the Breeze Intelligence Credit Tiers:
100 Credits: $45/month
1,000 Credits: $150/month
10,000 Credits: $700/month
Breeze Intelligence also offers a one-time Backfill Enrichment option for a $5,000 fee. This allows you to enrich up to 1 million existing contact and company records in your HubSpot CRM.
What’s the good and the not-so-good? 🤔
✅ Pros
Data enrichment: Clearbit excels at enriching your data, giving you valuable insights into your prospects and customers.
Go-to-market focus: Clearbit is designed for sales, marketing, and recruitment teams, providing the data you need to succeed.
HubSpot integration: Clearbit is now integrated into HubSpot as Breeze Intelligence, making it even more powerful for HubSpot users.
Global reach: Clearbit gathers data globally so you can target prospects worldwide.
❌ Cons
Data accuracy: While Clearbit uses various sources, there have been some concerns about data accuracy, especially for private companies.
Pricing: Clearbit’s custom pricing can make it difficult to determine the cost.
Who’s Clearbit perfect for?
Clearbit is a great choice for businesses who want to enrich their CRM data, especially mid-market and small businesses, HubSpot users, and go-to-market teams seeking to improve lead scoring and personalization.
RocketReach
RocketReach is a sales intelligence platform that’s all about giving you accurate business data and contact informatin, so you can launch your lead generation and outreach efforts into the stratosphere.
With a massive database and powerful search capabilities, RocketReach is your go-to tool for connecting with decision-makers in any industry.
Key features
Massive contact database: Tap into a universe of over 700 million professionals and 60 million companies, making it easy to find the contacts you need.
Accurate and reliable data: Get access to high-quality data thanks to RocketReach’s team of data experts.
Advanced search and filtering: Pinpoint your ideal prospects with advanced search and bulk lookup features, filtering by various criteria like job title, industry, and location.
Chrome extension: Uncover leads directly from websites like LinkedIn, AngelList, and Crunchbase with the handy Chrome extension.
Email personalization: Craft compelling emails that get noticed and track your campaign performance to optimize your outreach.
CRM integrations: Seamlessly connect RocketReach with popular CRMs to keep your data synchronized and your workflow efficient.
💰 Pricing
RocketReach offers flexible pricing to fit your needs, with options for both monthly and annual billing. Here’s the breakdown:
Essentials (Email Only) – $39/month or $469 annually: Perfect for getting started with unlimited lookups and 1,200 email exports per year.
Pro (Email + Phone) – $99/month or $1,190 annually: Level up your outreach with unlimited mobile and direct phone numbers, plus 3,600 exports per year.
Ultimate (Email + Phone) – $250/month or $3,000 annually: Go all-in with 10,000 exports per year and all the features of Pro, including technographics and Autopilot for 25 active jobs.
All plans include unlimited personal and professional emails, org charts, company trends and news, API access, a browser extension, and the ability to send 500 emails per day.
What’s the good and the not-so-good?
✅ Pros
Extensive database: Find virtually anyone with RocketReach’s massive contact database.
Accurate data: RocketReach’s data experts ensure your contact information is reliable.
Easy prospecting: Find and compile lead lists quickly and easily.
Integrations and analytics: Connect with your CRM and track your campaign performance seamlessly.
❌ Cons
Lookup limits: The credit-based system might not be ideal for high-volume users.
Data decay: While RocketReach keeps its data updated, some contact information might become outdated over time.
Who’s RocketReach perfect for?
RocketReach is a great choice for salespeople, recruiters, and outreach professionals at businesses of all sizes who need accurate contact information for prospects and candidates.
Snov.io
From finding and verifying emails to automating your outreach and managing your CRM, Snov.io has everything you need to crush your sales goals.
Snov.io is affordable, especially for startups and small businesses with a focus on email outreach. There are plenty of features to help you find, verify, warm up, and automate your messages, allowing them to get the attention they deserve.
Key features
Email finder and verifier: Quickly find and verify email addresses, ensuring high deliverability and reducing bounce rates.
Chrome extension: Easily find emails on LinkedIn and company websites without leaving your browser.
Cold email outreach and automation: Create and automate personalized cold email campaigns that scale with your business.
Built-in CRM: Manage your leads and deals effectively with Snov.io’s sales CRM, complete with Google Calendar sync and deal analytics.
Email warm-up: Improve your email deliverability and avoid the spam folder with Snov.io’s warm-up feature.
Seamless integrations: Connect Snov.io with your favorite tools, including HubSpot and Salesforce, for a streamlined workflow.
💰 Pricing
Snov.io has a plan for every budget, from a free trial to feature-packed options for growing businesses.
Free – $0/month: Dip your toes in the water with Snov.io’s free plan. You’ll get 50 credits, access to core features like the email finder and verifier, and a taste of their CRM.
Starter – $30/month (save $117 annually): Get all the essentials for building a solid sales foundation. This plan includes 1,000 credits, unlimited emails, and LinkedIn automation.
Pro – $75/month (save $297 annually): This is Snov.io’s most popular plan, and it’s packed with features! You’ll get 5,000 credits, unlimited mailbox warm-ups, advanced campaign controls, and team management tools.
Pro plans also come in bigger sizes: 20K credits, 50K credits, and 100K credits, so you can scale as you grow.
What’s the good and the not-so-good?
✅ Pros
Comprehensive sales automation: Snov.io is your all-in-one platform for streamlining your sales process.
Free plan available: Try Snov.io’s free plan before committing to a paid subscription.
Affordability: Snov.io is a budget-friendly option, especially for smaller businesses.
Email outreach expertise: Snov.io excels at email finding, verification, warm-up, and automation.
Seamless integrations: Connect Snov.io with your favorite tools for a smooth workflow.
❌ Cons
Data accuracy: Some users have reported issues with email and phone number accuracy.
Credit limits: The credit-based system can be a bit restrictive for high-volume users.
Learning curve: Snov.io has a lot of features, which can be overwhelming for beginners.
Who’s Snov.io perfect for?
Snov.io is perfect for startups, small businesses, and sales teams who want a comprehensive and affordable solution for cold emailing and sales automation.
Success.Ai
Success.Ai is an all-in-one cold email platform that gives you everything you need to generate leads, build relationships, and close deals, all through the magic of email.
With a massive database, unlimited sending, and AI-powered tools, Success.Ai is your cold email command center.
Key features
Massive contact database: Access over 700 million verified business contacts for your outreach campaigns.
Unlimited email sending and warm-up: Connect unlimited email accounts and warm them up safely, protecting your sender reputation.
AI-powered email writer: Overcome writer’s block and create personalized, effective emails with the help of AI. The company claims to have saved businesses over 10,000 hours, and increased productivity by 12x.
Unified inbox: Manage all your email accounts and leads in one central location.
Advanced analytics: Track your campaign performance, identify areas for improvement, and optimize for better results.
Deliverability focus: Utilize email validation and domain testing tools to ensure your emails reach the inbox.
💰 Pricing
Success.Ai offers a range of plans to fit your budget and needs, with discounts when you bill annually. The breakdown overview is as follows:
Starter – $35/month (normally $59/month): Perfect for getting started with unlimited emails, phone number lookups, and AI-powered features.
Growth – $59/month (normally $99/month): Level up your outreach with buyer intent data, multichannel sequences, and increased limits.
Infinity – $89/month (normally $149/month): Go big with unlimited email and phone number exports, plus even more active contacts and AI writer credits.
Enterprise – Custom: If you’re in need of a tailored solution, get in touch with Success.Ai for a custom plan that fits your specific needs.
What’s the good and the not-so-good?
✅ Pros
Extensive database: Reach a massive audience with Success.Ai’s comprehensive database of contacts of over 700 million contacts.
Unlimited email sending: Send emails to your heart’s content without worrying about harming your sender reputation.
AI-powered email writer: Get assistance crafting personalized and effective email copy.
Deliverability focus: Ensure your emails reach the inbox and avoid getting lost in the spam folder.
Ease of use: Success.Ai’s platform is designed to be user-friendly and intuitive.
❌ Cons
Pricing: Detailed pricing information isn’t readily available, requiring you to contact them for a quote.
Cold email focus: Success.Ai heavily emphasizes cold email, which may not suit all businesses.
Who’s Success.ai perfect for?
Success.ai is designed for sales teams, lead generation agencies, startups, and small businesses who want to scale their cold email outreach and generate more leads affordably.
Zoominfo
ZoomInfo aims to be the ultimate cheat code for sales teams.
It’s a sales intelligence platform operating with a ton of data and insights to supercharge your go-to-market (GTM) game and does a bit of everything. Kind of like a Swiss Army knife for sales.
We’re talking finding leads, rocking account-based marketing (ABM), winning over customers, and keeping your data organized – and everything in between.
Key features
Massive contact database: Access information on millions of companies and professionals, including contact details, company size, technology used, and buying signals. As of April 2024, the data is 104 million company profiles, 321 million professional contacts, 174 million emails, and 94 million mobile numbers.
Real-time data updates: Benefit from fresh data with real-time updates, ensuring you’re always working with the most accurate information.
Advanced search filters: Create highly targeted lists of prospects based on your specific criteria using ZoomInfo’s advanced search filters. You can even identify prospects actively searching for products and services via ZoomInfo’s buyer intent data.
Website visitor tracking: See which companies are visiting your website, what they’re looking at, and how they interact with your content.
Multichannel outreach: Reach out to prospects through various channels, including email, phone, and social media, all within one platform.
Seamless integrations: Connect ZoomInfo with popular CRMs like Salesforce and HubSpot for a smooth workflow and data synchronization.
💰 Pricing
ZoomInfo likes to keep its pricing under wraps. To get a quote, you’ll need to reach out to them directly.
What’s the good, the bad, and the ugly?
✅ Pros
Massive database: ZoomInfo’s database is gigantic, giving you tons of information to target the right people.
Accurate and up-to-date data: Say “goodbye” to stale data! ZoomInfo keeps its information fresh.
Buyer intent data: Identify prospects who are ready to buy with ZoomInfo’s buyer intent data.
Multichannel outreach: Connect with prospects on their preferred channels, whether it’s email, phone, or social media.
Easy integrations: Integrate ZoomInfo with your existing tools and systems without any headaches.
❌ Cons
Pricing: ZoomInfo’s pricing isn’t publicly available, so you have to contact them for a quote.
Information overload: The sheer amount of data can be a bit overwhelming at first.
Data dependence: While ZoomInfo strives for accuracy, it’s always a good idea to double-check the information.
Who’s ZoomInfo perfect for?
ZoomInfo is built for mid-sized to enterprise businesses with complex sales cycles, especially sales and marketing teams who want to leverage account-level data for ABM strategies.
Generect
Need verified B2B leads fast without digging through outdated data? Generect is built to help sales teams find and confirm prospects in seconds.
This lead generation platform focuses on real-time verification, so you spend less time guessing and more time reaching the right people. With API access and easy integrations, Generect fits into your existing workflow and helps automate prospecting as you grow.
Key features
Real-time verified leads: Discover and verify B2B contacts instantly, helping your team avoid bad data and wasted outreach.
Fast prospect discovery: Quickly identify potential buyers so your pipeline never slows down.
API access: Connect Generect to your CRM, sales tools, or internal systems to automate lead generation.
Built for your workflow: Designed to plug into the tools you already use, reducing friction for your team.
All-in-one platform: Find and verify leads from one place instead of juggling multiple tools.
Scalable setup: Supports growing teams that need consistent lead flow.
What’s the good and the not-so-good?
✅ Pros
Real-time verification: Having verified data upfront can reduce bounce rates and improve outreach results. Teams don’t have to second-guess whether a contact is valid.
Strong automation potential: API access makes it easier to build automated prospecting workflows, especially for companies already using a CRM.
Simple value proposition: The platform focuses on doing one thing well — delivering verified leads quickly — which can be appealing for teams that want a straightforward tool.
❌ Cons:
Limited public details: Compared to more established platforms, less information is available about database size and coverage.
Demo required: You’ll need to speak with sales before fully understanding capabilities and costs.
Who’s Generect perfect for?
Generect is a strong fit for sales teams that rely on accurate data, growing companies that want to automate lead generation, and organizations looking for a simple way to keep their pipeline full without adding extra manual work.
Seamless.AI
Looking for an easier way to find leads without spending hours on research? Seamless.AI is built to help sales teams discover contacts and close more deals using AI-powered data.
The platform provides real-time research and validation across more than 1.3 billion business contacts and 121 million companies, helping you connect with the right prospects faster. If you want a large database with constantly refreshed data, Seamless.AI is worth considering among alternatives to Apollo.
Key features
Real-time search: Find contacts and companies instantly with data that updates as you search. No more working with stale lists.
Massive database: Access over 1.3B contacts and 121M companies to support steady pipeline growth.
AI-powered prospecting: Use AI to identify leads that match your ideal customer profile.
Data validation: Built-in checks help confirm contact details so you spend less time chasing incorrect information.
Company insights: Get useful details about businesses to support smarter outreach.
Integrations: Connect Seamless.AI with popular CRM tools to keep your workflow organized.
List building: Quickly create targeted lead lists for campaigns and outbound efforts.
Search filters: Narrow results by role, industry, company size, and more to focus on the right buyers.
💰 Pricing
Seamless.AI offers several plans, but pricing is not fully transparent. There is a Free plan with limited credits so you can test the platform.
Paid plans typically scale based on credit usage and features, but you’ll need to contact the sales team for exact pricing. This can make early comparisons slightly harder when evaluating tools.
What’s the good and the not-so-good?
✅ Pros
Huge data coverage: With billions of contacts available, Seamless.AI makes it easier to keep your pipeline full and avoid running out of prospects.
Fast lead discovery: Real-time search helps teams build lists quickly instead of relying on slow manual research.
Simple workflow: The platform is designed to reduce busywork so reps can focus more on selling.
Strong filtering options: Targeting tools help narrow down large datasets into practical, ready-to-use lead lists.
Helpful for outbound teams: Especially valuable for teams that depend on consistent prospecting.
❌ Cons:
Credit-based limits: Many features rely on credits, which can run out quickly if your team does high-volume prospecting.
Pricing clarity: Without clear public pricing tiers, budgeting can be harder for some companies.
Data accuracy can vary: While validation exists, some users report occasional outdated or incorrect contact details.
Upsell pressure: Certain advanced capabilities may require higher-tier plans.
Who’s Seamless.AI perfect for?
Sales teams: Build lead lists faster and maintain a healthy pipeline.
Outbound reps: Spend less time researching and more time selling.
Recruiters: Identify candidates and decision-makers quickly.
Growing companies: Scale prospecting without dramatically increasing manual work.
Clay
Want better data without juggling five different tools? Clay is built to help you collect unique data, understand it, and act on it fast.
This go-to-market platform combines AI agents, enrichment, and intent data so you can find the right prospects and reach out at the right time. Instead of guessing who to contact, Clay helps you use real insights to guide your outreach.
Key features
AI agents: Automate research and repetitive tasks so your team can focus on selling.
Data enrichment: Add useful details to your leads, including company info, roles, and contact data.
Intent signals: Spot prospects already showing interest in solutions like yours.
Action-ready insights: Turn data into clear next steps for outreach.
Flexible workflows: Build processes that match how your team already works.
Integrations: Connect Clay with your existing sales tools to keep everything organized.
💰 Pricing
Clay offers a credit-based pricing model with several tiers depending on how much data you use.
Plans typically start around $149/month, with higher tiers unlocking more credits, automation, and enrichment capabilities.
Because usage affects cost, your monthly price can grow as your prospecting scales — something to consider when comparing Apollo.io free alternatives.
What’s the good and the not-so-good?
✅ Pros
Strong data capabilities: Clay pulls together data from multiple sources, helping teams build richer prospect lists without manual research. This makes targeting more precise and saves hours of work.
Highly customizable: The platform adapts well to different workflows, making it useful for teams that want more control over how they prospect and enrich data.
Automation-friendly: AI agents reduce repetitive tasks, allowing reps to focus on conversations and pipeline instead of preparation.
❌ Cons:
Learning curve: With so many customization options, new users may need time to understand how to get the most out of the platform.
Usage-based pricing: Costs can rise quickly if your team relies heavily on credits for enrichment and automation.
Setup required: Clay works best when you clearly define your targeting and workflow upfront.
Who’s Clay perfect for?
Clay is a great fit for sales teams that rely on data to guide outreach and want more control over prospecting.
FullEnrich
Struggling to find accurate emails and phone numbers for your prospects? FullEnrich is built to solve that problem.
This data enrichment tool uses a waterfall approach to search multiple providers at once, helping you uncover contact details you might otherwise miss. With a claimed find rate above 80%, FullEnrich focuses on giving sales teams more chances to connect with the right people and close deals.
Key features
Waterfall enrichment: FullEnrich checks several data sources in sequence to find contact details, increasing your chances of getting valid emails and phone numbers.
High find rate: The platform claims a +80% success rate, helping you avoid losing opportunities due to missing data.
Email discovery: Quickly locate business email addresses for your prospects.
Phone number lookup: Find direct phone numbers to reach decision-makers faster.
Broad data coverage: Searches across multiple providers to deliver more complete contact records.
Simple workflow: Built to plug into your prospecting process without adding unnecessary steps.
What’s the good and the not-so-good?
✅ Pros
Strong contact discovery: The waterfall method improves the odds of finding accurate emails and phone numbers, which can directly impact your outreach results.
Helps prevent missed deals: Having more complete data means fewer lost opportunities simply because you couldn’t reach a prospect.
Easy to understand: The platform focuses on one core job — finding contact details — making it approachable even for teams new to enrichment tools.
❌ Cons
Data accuracy may vary: Since the platform pulls from multiple sources, some contact details might still require verification.
Narrow feature set: Teams looking for an all-in-one sales platform may need additional tools alongside FullEnrich.
Who’s FullEnrich perfect for?
Sales teams: Find contact details faster and improve connection rates.
Lead generation teams: Build stronger prospect lists with more complete data.
Outbound-focused companies: Reach decision-makers without spending hours searching for emails and numbers.
PredictLeads
Looking for fresh company data but don’t want to waste hours researching businesses? PredictLeads helps you track important company changes and turn them into sales opportunities.
This company intelligence platform provides structured data you can plug straight into your systems through APIs, flat files, webhooks, or MCP. With PredictLeads, your team can spot growing companies, act on signals faster, and make smarter outreach decisions.
Key features
Structured company data: Get organized data that’s ready to use without heavy cleanup. This helps teams move faster and avoid manual research.
Sales triggers: Track events like funding rounds, hiring trends, product launches, and other company updates so you can reach out at the right time.
Flexible delivery: Access data through APIs, flat files, and webhooks to match your existing workflow.
Wide company coverage: Monitor thousands of companies across industries to uncover new opportunities.
Automation-friendly: Send company updates directly into your CRM or internal tools to keep your pipeline current.
💰 Pricing
PredictLeads offers several pricing tiers based on data usage and access needs.
Plans typically scale depending on how much data you need and how often it updates. Because pricing is usage-based, costs can grow as your data needs expand.
You’ll need to contact the PredictLeads team to get exact pricing and choose the best plan for your business.
What’s the good and the not-so-good?
✅ Pros
Great for data-driven teams: PredictLeads makes it easier to base outreach on real company events instead of guesswork, which can improve timing and relevance.
Easy system integration: Multiple delivery options allow teams to connect the data directly to their tech stack without major process changes.
Reduces manual research: Automated updates save time and help reps focus more on selling rather than gathering information.
Supports smarter targeting: Sales and marketing teams can prioritize companies showing growth signals, leading to higher-quality conversations.
❌ Cons:
Not a full prospecting tool: PredictLeads focuses on company intelligence rather than contact data, so you may need another platform to find decision-makers.
Requires setup: Teams must connect the data to their workflows to see full value, which may take some initial effort.
Pricing isn’t fully transparent: Without public tiers, it can be harder to estimate costs early in your search for Apollo competitors.
Who’s PredictLeads perfect for?
Sales teams: Identify companies showing growth signals and reach out at the right moment.
Marketing teams: Build smarter campaigns using real company insights.
RevOps teams: Keep internal systems updated with structured data automatically.
Data-driven organizations: Make better decisions with reliable company intelligence.
UpLead
Looking for accurate contact data without wasting time on bad leads? UpLead is built to help you find verified B2B emails and phone numbers fast.
This sales intelligence platform offers a large database of contacts that are verified in real time as you search. With strong accuracy rates and intent data, UpLead helps you focus on prospects that are more likely to convert — without paying enterprise-level prices.
Key features
Real-time verification: UpLead checks emails as you search, helping you avoid outdated or risky contact data.
Large B2B database: Access 180M+ contacts across industries to support consistent prospecting.
High data accuracy: The platform reports 95% accuracy, which means fewer bounced emails and less wasted effort.
Intent data: Spot companies actively researching solutions like yours so you can reach out at the right time.
Freshness ranking: Leads are ranked based on how recently they were verified, making it easier to prioritize outreach.
Simple platform: No extra features to slow you down — just search, export, and start prospecting.
Human support 24/7: Get help anytime from real support agents instead of chatbots.
Cost-friendly option: Often priced lower than major sales platforms, making it attractive for teams watching their budget.
💰 Pricing
UpLead keeps its pricing transparent with structured tiers, which is helpful when comparing Apollo.io alternatives.
Plans are credit-based, meaning each contact export uses credits.
Essentials: Starts at $99/month and includes 170 credits plus real-time email verification.
Plus: Starts at $199/month with 400 credits and adds intent data.
Professional: Custom pricing for larger teams that need higher credit limits and advanced features.
Annual billing typically reduces the monthly cost. What’s the good and the not-so-good?
✅ Pros
Strong data accuracy: Real-time verification helps reduce bounce rates and keeps your sender reputation safer. Many teams see immediate value simply by avoiding bad emails.
Easy to use: The platform is straightforward, so new users can start building lists within minutes instead of spending days learning the tool.
Transparent pricing: Clear tiers make budgeting easier and remove the guesswork common with many sales platforms.
Good value for money: With solid data quality at a lower price point, UpLead is a practical choice for teams that need reliable prospect data without overspending.
❌ Cons:
Credit limits: Because exports rely on credits, heavy prospecting teams may run out quickly and need higher-tier plans.
Smaller database than some competitors: While large, it may not match the reach of the biggest enterprise data providers.
Fewer advanced features: Teams looking for deep automation or complex workflows might need additional tools.
Intent data locked to higher plans: Some of the more powerful capabilities require upgrading.
Who’s UpLead perfect for?
Sales teams: Build targeted lead lists faster and spend more time selling.
Small and mid-sized businesses: Get reliable data without committing to expensive enterprise tools.
Outbound teams: Improve deliverability with verified emails and cleaner contact lists.
Gear up with the right outreach tool
There you have it!
15+ amazing Apollo.io alternatives, each with its own unique superpowers. The best tool for you depends on your specific needs, your budget, and your personal preferences. So don’t be afraid to try out a few different options and see which one feels like the perfect fit.
In today’s competitive world, sales engagement and automation aren’t just nice-to-haves; they’re must-haves. The right tool can streamline your processes, help you nurture those valuable leads, and ultimately skyrocket your sales.
Now, go out there and crush those sales goals! You have the knowledge, tools and drive to succeed. What are you waiting for?
P.S. Ready to experience the power of AI-powered sales engagement? Give Reply.io a try. We’re confident you’ll love our AI SDR agents, multichannel outreach, and deliverability superpowers.
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