Second Trial
Use this template to give it another go with prospects who didn’t convert after a trial by offering a new one to hopefully regain their interest.
Created by Reply.io
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Improve Open/reply Rates Email Template
Use this template to engage with your new and existing customers to provide assistance with a common issue that your business aims to solve.
Created by
Reply.io
Reply.io
Reply – Improving open/reply rates
Hi {{FirstName}},
Awesome, so you’re on your way and starting to get positive replies from your prospects (well at least I hope so). If, however, you’re not getting the results you want, it’s usually for one of the following reasons:
1) Your email database isn’t the greatest, i.e. inaccurate emails
2) Your content doesn't answer your customers' question: “WHAT’S IN IT FOR ME?”
3) You haven’t A/B tested to see what content and subject lines work best.
Not to worry, these are all things that can be quickly resolved as long as we address them early. Let me know if you’d like to have a chat.
All the best,
{{Your_Name}}
Why it works
This template is effective because it targets prospects who are already interested in your product and are actively using it. From the subject line, recipients can right away understand that the email carries a helpful and problem-solving context, rather than upselling or spamming with offers. It acknowledges their progress and success while emphasizing with the potential challenges they may face. By identifying common reasons for suboptimal results, it establishes credibility and expertise. The relaxed and supportive tone encourages recipients to reach out for assistance, but only if they truly need it, without any pressure. This template is all about genuinely helping your customers overcome common pain points that your business aims at solving. The offer to have a chat demonstrates a proactive approach to problem-solving, emphasizing the importance of early intervention and increasing the likelihood of a response and engagement.
When to use it
This email template can be used during various sales and marketing touchpoints, such as onboarding, newsletters, or targeted outreach to customers who can benefit from your advice on improving specific processes that your product automates or enhances. Ideally, it can be employed when users show signs of engagement but are not achieving desired results. It serves as a nurturing touchpoint to address potential obstacles and guide users toward better outcomes.
Who can use it
Sales and customer success teams can utilize this template to engage with trial or newly paid users, providing valuable resources and expertise to help them optimize their experience with the product. It is suitable for all professionals who engage with customers during the onboarding phase and aim to provide valuable guidance and support to optimize their experience with the product.
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