Brand Interview Outreach Email Template

Invite customers to participate in an interview with an agency to improve the company's brand (offering a gift card in exchange for their input).

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Reply.io

Interview for the {{Your_Company}} brand improvement

Hi {{FirstName}},

Hope you are doing well. 

We're working on improving the {{Your_Company}} brand and partner up with London-based studio [Partner], who would like to interview a few of our most valuable customers.

Your input will be invaluable for us and in return for your time, we will be more than happy to send you a $100 Amazon Gift Card. 

Would you be open to it?

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Why it works

The template's effectiveness lies in its personalized approach, which captures attention and makes the message feel more targeted. It also clearly states the purpose of the interview and emphasizes the importance of the customer's input as invaluable. By offering a gift card as a token of appreciation, the template provides a tangible incentive that motivates customers to participate in the survey. The email template uses a friendly tone and conveys the most essential information in a straightforward and concise manner, avoiding unnecessary details or complex language that could confuse or deter the reader. It clearly highlights the potential benefits for both the company and the customer, fostering a mutually beneficial relationship. This direct question used as a call to action is effective in encouraging customers to respond and engage with the company.

When to use it

This template is a versatile tool that businesses can use to engage their customers in interviews aimed at gathering valuable feedback and improving their brand. It can be adapted to suit different use cases including customer research, brand enhancement, and incentivized surveys, to foster customer involvement and drive continuous improvement.

Who can use it

This template can be used by businesses or organizations that are looking to improve their brand and gather feedback from their valued customers. It is suitable for companies across various industries, ranging from small startups to larger corporations. The template can be customized with specific company names and tailored to fit the target audience or customer segment.

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